TikTok is introducing a updated setting that permits them to reduce the quantity of artificial intelligence-produced videos appearing in their timelines. This move comes as the platform disclosed that it now features more than 1 billion AI-generated clips.
Trial and Implementation
The update is being tested over the next few weeks before a widespread release. This shift aligns with a increase in content created by AI, fueled by emerging content generation software.
AI Content on Other Platforms
It has been noted that almost 10% of the most rapidly expanding content creators on a popular video site only show AI-generated videos. A large amount of this content is classified as “AI slop”, a label for poor-quality, mass-produced content that is often nonsensical or surreal.
“We know from our community that many people appreciate content produced via AI tools, ranging from digital art to informative clips, and we aim to offer the community the power to see more or less of that, depending on their own choices,” commented a spokesperson.
Scale of AI Content
TikTok announced that there are currently 1.3 billion videos on its service identified as AI-generated. Overall, over 100 m media items are added to the platform each day, making clips made by AI a relatively small percentage of its complete catalog.
How to Adjust Settings
Users will be capable of limit or boost the volume of artificial media they see by using the topic control feature in the application and selecting the AI content topic. Other topics that are already be adjusted under the tool cover politics, style, cosmetics, and choreography.
Content Labeling and Policies
Its guidelines oblige creators to tag convincing AI-made content, and it bans dangerous fake videos of public figures or crisis events. Any believable artificial content that is not labeled can be removed under its user guidelines.
In addition, the platform will from now on apply an artificially created label to content created with its built-in AI features, or flagged by an collaborative effort for spotting artificial media. This measure is aimed to stop users from trying to circumvent the labeling process.
Educational Initiatives
The company is furthermore introducing a $2m awareness program for experts and organizations to produce informative material about responsible artificial intelligence. This initiative will benefit non-profit groups focused on teaching computer science.
Moderation Strategy
TikTok has supported its content review process, amid controversy over proposals to cut jobs for hundreds of content moderators in the UK. TikTok is set to reduce 439 jobs in its user protection team in the UK capital, with worker representatives and online safety experts expressing worry that humans are being replaced by automated systems.
A senior executive clarified that human moderation would still have a role, but AI can safeguard staff by filtering out the most harmful content prior to it has to be seen by humans. The company announced a 76% decrease in shocking and graphic content reviewed by content reviewers over the previous year due to intervention by its automated systems.
“We think that it’s essential to combine humans and technology to keep the platform safe,” she said. “We’ll have humans as involved in the system, but we additionally believe it’s very important to limit contact with unsafe media as quickly as possible, which is where a extensive automated help is making a difference work at speed.”
